They are class of dyestuffs that are applied directly to the substrate in a neutral or alkaline bath. They produce full shades on cotton and linen without mordanting and can also be applied to rayon, silk, and wool. Emperor direct dyes give bright shades but exhibit poor washfastness. Various aftertreatments are used to improve the washfastness of direct dyes, and such dyes are referred to as "aftertreated direct colors."
They are molecules that insist to the fabric molecules without help from other chemicals. defined as anionic dyes with substantivity for cellulosic fibres, normally applied from an aqueous dyebath containing an electrolyte, either sodium chloride (NaCl) or sodium sulfate (Na2SO4)..
used on cotton, paper,leather, wool, silk and nylon. They are also used as pH indicators and as biological stains.
Affinity: have an affinity for a wide variety of fibers such as cotton ,viscose, silk jute ,linen etc.. They do not make any permanent chemical bond with the cellulosic fibers but are attached to it via very week hydrogen bonding as well as vander waals forces. Their flat shape and their length enable them to lie along-side cellulose fibers and maximize the Van-der-Waals, dipole and hydrogen bonds.
They are usually applied with the addition of electrolyte at or near the boil in the machines capable of running at atmospheric pressure.
An addition of alkali, usually sodium carbonate, may be made with acid-sensitive direct dyes and with hard water as well as to enhance the dye solubilisation. When cellulose is immersed in a solution of a direct dye it absorbs dye from the solution until equilibrium is attained, and at this stage most of the dye is taken up by the fibre. The rate of absorption and equilibrium exhaustion vary from dye to dye. The substantivity of the dye for cellulose is the proportion of the dye absorbed by the fibre compared with that remaining in the dyebath.